Case study
SLT for Kids
SLT for Kids is a nationwide, specialist private paediatric speech and language therapy service for children. Their team of experts provides services related to speech, language, communication, voice support, and feeding needs, aiming to enhance children’s skills and improve their quality of life
Background
Client: SLT for Kids, a nationwide paediatric speech and language therapy service.
Challenge: The existing website was a single landing page, lacking sufficient information and failing to attract enough inquiries.
Objective: Develop a comprehensive online presence for the newly rebranded service.
My Role
As a developer at Nuttersons, I led the end-to-end development of the SLT for Kids website. Focused on brand transformation, conversion optimization, and accessibility
Key Actions Taken
Expanded Content:
Transformed the single-page site into a multi-page platform. Added detailed information about services, expertise, and team members. Highlighted success stories and case studies.
User-Centric Design:
Ensured a responsive and user-friendly design. Prioritized accessibility features for all users, including those relying on text-to-speech software.
Google Search Integration:
Leveraged the Google search API to enhance site search functionality. Enabled users to find relevant pages based on content queries.
Results
SLT for Kids now boasts an informative and engaging website. Increased inquiries and improved overall user experience. The brand’s online presence aligns with its commitment to helping children achieve their best quality of life.
