Making The Web Work Better
I specialise in front-end development, CRO and WordPress, building and improving digital experiences with a focus on clean code, thoughtful UX and the small details that make a big difference.
Barry Tickle, CRO & front-end developer based in Shropshire, UK.
10 years of experience across experimentation, bespoke development and WordPress.
I specialise in front-end development, CRO and WordPress, building and improving digital experiences with a focus on clean code, thoughtful UX and the small details that make a big difference.
Experimentation
CRO & A/B Testing
Strategy to delivery
Development
JavaScript & TypeScript
Modern Front End
WordPress
ACF and Timber
Bespoke Builds
Quality
Playwright
QA & optimisation
Technical feasibility, experiment development, implementation and performance-conscious delivery.
Accessible and maintainable interfaces using JavaScript, TypeScript, HTML, SCSS and modern build tooling.
Custom themes, ACF components, Timber and Twig, reusable content systems and bespoke functionality.
Cross-browser testing, Playwright automation, debugging and ongoing improvements.
